A Controlled Executive Bonus Plan, also known as a Restrictive Executive Bonus, or Section 162 plan, is an agreement between an employer and its key employee(s) to provide a death benefit, supplemental income, and now includes long-term care benefits.

Four potential client profiles for Asset Based LTCi.

Perhaps asset-based long-term products are the vehicle that allow employers to give key people something to look at after their employment for more than just the time of day.

Explain how LTCI will help protect their retirement funds and close the sale with these simple conversation pointers.

For those exceptionally competitive clients, who are looking for a successful outcome in all scenarios, a Linked Benefit solution is the perfect fit.

Parents must consider the potential physical, emotional and financial damage that is also done to the family members who are personally involved in delivering their long term care.

While the conversation is not exactly an easy one to have, a discussion of Long Term Care planning with loved ones is something that should not be put off.

In order to ignite desire in a client, an advisor must be able to humanize “the need” through personal stories, experiences, and emotions – something the buyers can connect with while coming to a decision.